Gurpreet Singh
Growth & Performance Marketer
Building scalable acquisition systems through paid media, analytics, tracking, and conversion optimization.
Years Of Experience
GA4 + GTM
Looker Studio Reporting & Insights
Open to Growth, Performance Marketing, and Acquisition roles in SaaS & Tech companies.
Performance Marketing SEO GA4 GTM Looker Studio CRO Performance Marketing SEO GA4 GTM Looker Studio CRO Performance Marketing SEO GA4 GTM Looker Studio CRO
Work Proofs
My Projects
Marketing Performance Dashboard
Built a real-time marketing dashboard that tracks campaigns, leads, CPL, ROAS and revenue. Helps in quick decision making with clear data visualization.
View Case StudyMarketing Performance Dashboard
Built a real-time marketing dashboard that tracks campaigns, leads, CPL, ROAS and revenue. Helps in quick decision making with clear data visualization.
View Case StudyMarketing Performance Dashboard
Built a real-time marketing dashboard that tracks campaigns, leads, CPL, ROAS and revenue. Helps in quick decision making with clear data visualization.
View Case StudyMarketing Performance Dashboard
Built a real-time marketing dashboard that tracks campaigns, leads, CPL, ROAS and revenue. Helps in quick decision making with clear data visualization.
View Case StudyWebhook
OpenAI
n8n
Airtable
Gmail
Google Sheets
AI Lead Qualification Workflow
Created an automated workflow using n8n that qualifies leads, enriches data using AI, and routes them to the right channel instantly. Saves hours of manual work.
View WorkflowMarketing Simulation
Platform
A hands-on learning platform for aspiring marketers to practice real-world marketing scenarios.
Marketing Simulation Platform (MVP)
I'm building a scenario-based learning platform where marketers can practice real-world campaigns in a risk-free environment. MVP in progress.
View ProjectCase Studies
High CPL and poor quality leads. Campaigns were running but not delivering consistent results.
- Restructured search campaigns
- Rebuilt keyword strategy
- Added negative keywords
- Optimized landing pages
- Improved conversion tracking
CPL
Leads
Rate
Conversion
Low organic visibility and traffic. Website wasn't ranking for key commercial keywords.
- Comprehensive SEO audit
- Keyword research & mapping
- On-page & technical optimization
- Content strategy implementation
- Quality backlink building
Organic Traffic
Keyword Rankings
Leads
Organic Conversions
ROAS was decreasing
and ad spend was increasing
without profitable returns.
- Restructured campaigns
- Audience & creative optimization
- Implemented CRO on product pages
- Better offer & funnel optimization
- Daily monitoring & bid optimization
ROAS
CPA
Revenue
Ad Spend
Experience and Awards
Experience across performance marketing, SEO, analytics, and reporting with a focus on building scalable acquisition systems and measurable business growth.
Nov 2025 - Current
Growth Marketer
Managing performance marketing, SEO, tracking, and reporting initiatives to improve lead generation, campaign efficiency, and overall marketing performance in the real estate sector.
Oct 2023 - Nov 2025
Executive Digital Marketer
Worked across SEO, Google Ads, website optimization, and reporting while supporting multiple client accounts across different industries.
2018-2021
SENIOR WEB DEVELOPER
Skilled and passionate web developer to strong foundation in creating dynamic, responsive user-friendly websites.
2018-2020
LEAD WEB DEVELOPER
Skilled and passionate web developer to strong foundation in creating dynamic, responsive user-friendly websites.
Let’s Explore Popular Skills & Experience
I combine acquisition, analytics, tracking, and automation to build measurable growth systems. My focus is not just driving traffic, but improving the entire journey from click to conversion.
Googls Ads
Meta Ads
GA 4
GTM
Looker Studio
SEO
CRO
Converion Tracking
N8N
Automation
AI Workflow Systems
Manychat Automation
Marketing Automation
How I Approach Marketing Problems
Growth Is A System
Traffic → Conversion → Tracking → Optimization → Scaling
What I can Build for your company in 30 days
Audit & Understanding
→ Analyze exist campaigns and traffic sources
→ Review tracking, GA4, and conversion setup
→ Identify performance bottlenecks
→ Understand acquisition funnel and lead flow
Tracking & Measurement
→ Validate conversion tracking
→ Improve attribution visibility
→ Create reporting dashboards
→ Establish performance benchmarks
Optimization
→ Refine campaign structure
→ Improve keyword targeting
→ Review landing page opportunities
→ Reduce wasted spend and inefficienciess
Growth Plan
→ Identify scaling opportunities
→ Prioritize high-impact experiments
→ Build a reporting framework
→ Create a roadmap for future growth
learn about who i’m
I'm a Growth & Performance Marketer focused on SEO, paid acquisition, Analytics, tracking and Conversion Optimization. I enjoy understanding how businesses grow—from attracting visitors to generating measurable results. Currently, I'm exploring opportunities in SaaS and technology companies where I can contribute to growth and build data-driven marketing systems.
Growth & Performance Marketer
Questions You Might Have
Answers to some common questions about my experience, skills, tools, and the type of opportunities I’m currently exploring.
What roles are you currently open to?
I’m currently exploring opportunities in Performance Marketing, Growth Marketing, Acquisition, and Analytics-focused roles, particularly in SaaS and technology companies.
What channels have you worked on?
I have experience across Google Ads, Meta Ads, SEO, Analytics, Tracking, and Performance Reporting.
Do you work only on paid advertising?
No. While paid acquisition is a major focus, I also work on SEO, analytics, conversion optimization, and marketing measurement.
Which tools do you use?
Google Ads, Meta Ads Manager, GA4, GTM, Looker Studio, Search Console, Ahrefs, SEMrush, and other marketing tools depending on the project requirements.
What interests you most in marketing?
Understanding how businesses grow through acquisition, analytics, experimentation, and data-driven decision making.
Are you available for full-time opportunities?
Yes. I’m open to discussing full-time roles where I can contribute to growth and continue developing my skills.
What is your current notice period?
I’m currently available to join immediately and can discuss onboarding timelines based on the company’s requirements.
Let’s Talk For your Next Projects
Whether you’re hiring for a Performance Marketing role, looking for help with acquisition, analytics, or growth, I’d be happy to discuss how I can contribute.
- Performance Marketing
- Analytics & Reporting
- SEO & Acquisition
- Growth Strategy